Weaving the ‘Live the high life’ tagline through all creative assets with with an assortment of balloon concepts across a series of CGI’s.
Project: Highline Westfield
Creative: Brand, website design, brochure, online and print ads, edms, signage, full display suite, icon set and illustrated map
‘Live the high life’ was the tagline for this aspirational property development. I embodied this with creative ways to incorporate balloons into the creative. The bright colours and icon graphics were used to reflect the diversity of the demographic and promising future for the area.
Sales and Marketing brochure.
Printed in strategic sections of uncoated and coated premium stock.
Deboss and clear foil to highlight the logo
In-line icon driven map showing connectivity and lifestyle
Responsive website
Marketing flyer with signature pop out hero image
Purpose built sales and display suite, with directional signage, exterior hording, exterior brand and messaging as well as internal sales story
